Advertising sucks: Billy Jones never existed here

Somewhere along the line, my local newspaper started selling advertising (to the fools who do business with them) for a false name. Someone invented a name and put it on their mailing list, of a person who has never lived at my street address.

I am the second owner of my house. The original owner lived there for 45 years. I do know every name of every person who has lived at my address, ever.

Billy Jones was never one of them. For all I know such a person has never existed.

Half of the crapmail I get is addressed to Billy Jones.

I have even telephoned the credit card advertising company telephone number where you can opt-out of credit card offers. OK, for me that worked; but what about Billy Jones?

Yeah, they aren’t going to allow me to opt-out until I cough up Billy Jones’ social security number. This infuriates me – for all I know, Billy Jones is my neighbor’s hamster.

There are some good things about Billy Jones:

  • I can instantly throw anything addressed to Billy in the trash.
  • The companies that are paying for advertisements sent to Billy are 100% losing their money.

Hopefully, the people buying advertising will figure that out. Advertising is all loss and no gain; you deserve to lose your money on it for spending it with a company that will falsify the names on the mailing list.

Ha! Ha! Sucks to be you.

But really, I would prefer you advertisers just stop it.

Advertising: bane of the modern world

A while back, I was on Reddit, reading the subreddit AskReddit “What is the biggest scam that we all tolerate collectively?”

For me, the answer is advertising.

$1,300 per man, woman, and child will be spent this year on advertising here in the U.S.A. (2019)

And I doubt that includes everything; there are several industries that make their money by providing services to the advertising industry, but may not be considered a part of the 2% of GPD dedicated to advertising. Much of the stuff I hate comes from printers; but the whole printing industry isn’t all advertising (text books being the primary exception).

Some industries cost more than 2% of GPD of course. But those are worth something, or optional, or both.

I either have a choice to spend my money for those, or, I get something for it. Advertising just sucks.

The purpose of advertising is to waste my time. To distract me from what is good, and to say “look at me! look at me! pay attention to me before you throw me away!” This is a complete waste of my time, and someone’s money.

It is terribly wasteful. Some clueless person hires someone in the creative class to design shit, then hires workers to print the shit, then pays for workers to deliver the shit to me, for the sole reason for me to throw it in the trash! How did we get to this point? Who thought this was a good idea?

How can we stop it?

Yes, all of radio and television is the same waste; but, I don’t tune in. You want to waste your money – go for it. Although if someone else has the same product at lower cost (because they don’t waste their money on advertising), you bet I’m buying their product instead / preferentially.

But snail mail: I hate you. There is no option to opt-out.

The only way I know of how to stop this shit is to remove the tax deductions for advertising / marketing expenses. I’d love to see this; but I’m not holding my breath.